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200 Volunteers needed for MLK Service Day Challenge Jan 21

Fitchburg, Mass - United Way Community Builders is looking for 200 volunteers to participate in its MLK Service Day Challenge on Jan. 21. This event is part of a regional collaborative of volunteer service projects, multi-cultural activities and events to honor Martin Luther King, Jr.'s legacy. 

"The MLK Challenge consists of one day of intense service, where teams of volunteers, of all ages and interests, will tackle service projects throughout North Central Massachusetts," said Karin Oliveira, director of United Way Community Builders.

Unlike a typical volunteer assignment, teams will be given a challenge in which they receive enough instruction regarding their project to get them started. The team will then brainstorm on the best way to complete their assignment. The teams also receive $100 in seed money for supplies and material. The goal is for the team members to leverage their ideas and seed money to complete the project. 

"We received wonderful feedback from our volunteers last year, because they weren't told how how to complete the challenge. The volunteers work together creatively to achieve their goals," concluded Oliveira.  

Last year,144 volunteers donated 576 hours of service for day. 

To learn more about participating in the MLK Service Day Challenge, volunteers should visit or contact Karin Oliveira at United Way of North Central Massachusetts, 978-345-1577, ext. 26 or